Signal Scoring

What it does

Signal Scoring is a skill that gives Claude a weighted rubric for ranking target accounts. It scores four signal categories, hiring, funding, tech stack changes, and buying intent, out of 100 points, then sorts accounts into four tiers: Hot, Warm, Cool, or Discard, each with its own recommended action and response window.

It doesn't go out and find hiring posts, funding rounds, tech stack changes, or website visits on its own. You (or another connected tool) still have to supply those facts.

Who it is for

Anyone sitting on a list of target accounts with scattered signals, a few hiring posts here, a funding announcement there, some pricing page visits somewhere else, who has no consistent way to decide who gets called today versus who waits. This replaces the gut-feel call of "which lead looks hottest" with an actual weighted score and a tier, so the same account gets the same priority no matter who on the team is looking at it.

What it is and what it runs in

• It's a skill. Think of it as a playbook Claude follows. There's no app to download.
• It runs in Claude Code. It also works in Codex, Cursor and other tools that support skills.
• It's free. No API keys, no signups, no paid accounts.

Before you start

• Claude Code installed (or another agentic tool that supports skills).
• git installed. On a Mac, if it's missing, your computer offers a one-click install the first time Step 1 runs.

Install

Open Claude Code (or your agentic tool) and run these two steps.

Step 1: Download the skills library

git clone https://github.com/LeadMagic/gtm-skills.git

Step 2: Copy Signal Scoring into Claude Code

mkdir -p .claude/skills
cp -r gtm-skills/skills/prospecting/signal-scoring .claude/skills/signal-scoring

Run it

Give Claude your target accounts and what you know about each, for example:

Score these accounts and tell me who to contact first. Acme
Corp just posted 3 new SDR roles and a new VP Sales, closed a
Series B last month, added Salesforce last quarter, and someone
from there visited our pricing page 3 times this week. Ferrous
Metals Group has no signals at all right now.

You get back something like:

Account: Acme Corp
Total Signal Score: 85 (Tier A, Hot)

Signals detected:
- Hiring: 3 new SDR roles + new VP Sales this week
- Funding: Series B closed last month
- Tech Stack: added Salesforce last quarter
- Intent: visited pricing page 3x this week

Recommended action: outreach within 24 hours, lead with the
hiring signal.

Account: Ferrous Metals Group
Total Signal Score: 0 (Discard)

Troubleshooting

Claude doesn't seem to use the skill. Make sure you opened Claude Code in the same folder you ran the install steps in. You can also call it directly by typing /signal-scoring.

An account with one very strong signal keeps landing in Discard. That's the default weights doing what they're built to do, they want signals spread across at least two categories to clear the Cool tier. If a single-category signal genuinely predicts a sale in your business, raise that category's weight yourself, and calibrate against your own closed-won data.

An account has several signals and you're not sure which to lead with. The skill wants you to act on the single most relevant signal per account, not all of them at once. Recency and specificity decide which one leads.

Credit

Built by LeadMagic (https://github.com/LeadMagic/gtm-skills), MIT license, 53 stars. Free and open source.