Funnel Architect

What it does

Funnel Architect is a Claude Code plugin. You describe what you're selling and who it's for, in plain English, and it picks a funnel type from 13 options, writes the conversion copy, and builds the actual pages as real HTML and CSS files on your machine.

Tell it about a subscription tool for small agencies, for example, and it picks a free-trial funnel instead of a book-a-call funnel, then writes the landing page, pricing page, signup form and thank you page, all sharing one design. The copy speaks to your audience's real pain points instead of generic filler.

Building the pages needs no account. When you want them live, it can walk you through publishing on Vercel, Netlify or Cloudflare Pages with your own free account.

Who it is for

Anyone launching a new offer, a SaaS trial, an opt-in, a webinar, a tripwire, and 13 funnel types in total, who would otherwise pay a strategist to pick the funnel structure and a copywriter to write it, or spend a weekend doing both badly themselves. It hands you a first real draft of both the strategy and the pages in one sitting.

What it is and what it runs in

• It's a plugin. It loads a set of skills and agents into your Claude Code session, not just one file.
• It runs in Claude Code. The plugin system this uses (--plugin-dir) is a Claude Code feature.
• Building pages is free. No API key, no account, no signup needed for that part. Publishing the pages live needs your own free account on Vercel, Netlify or Cloudflare Pages.

Before you start

• Claude Code installed.
• git installed. On a Mac, if it's missing, your computer offers a one-click install the first time Step 1 runs.
• If Claude Code asks you to approve a Stripe connection while you're setting this up, say no, this agent doesn't need it. The plugin ships a pre-wired Stripe connection it doesn't use to build funnel pages

Install

Open your terminal and run these steps. This one starts Claude Code with the plugin loaded, so it's launched from the terminal rather than from inside Claude Code.

Step 1: Clone the plugin

This copies the plugin onto your machine.

git clone https://github.com/ominou5/funnel-architect-plugin.git

Step 2: Launch Claude Code with the plugin loaded

This starts Claude Code with Funnel Architect's skills and agents available for that session, without installing it globally.

claude --plugin-dir ./funnel-architect-plugin

Step 3: Ask it to build your funnel, in plain English

No special command is required. Inside that session, describe your offer and who it's for, and ask it to pick the funnel type, write the copy, and build the pages. For example:

I'm selling a monthly subscription cold email tool to small agency owners, teams of 2 to 10 people
who do outbound for their clients. Pick the right funnel type for this offer, write the
conversion copy, and build the actual funnel pages as real HTML and CSS files in this directory.

Claude Code will ask you to approve each file write the first time, unless you've set that directory to auto-accept edits.

Run it

Example input: a monthly subscription cold email tool, sold to small agency owners running outbound for their own clients.

What comes back, abbreviated:

Confirmed, files are written to disk:
- index.html: landing page (hero, pain points, how it works, features, testimonials, pricing, FAQ)
- pricing.html: monthly plan with a per-seat-tool cost comparison table
- signup.html: 14-day free trial form, no credit card required
- thank-you.html: onboarding confirmation with a 3-step next-actions checklist
- styles.css: shared design system

Funnel type: SaaS funnel (4 pages), chosen via the funnel-select skill since this is a
recurring-revenue, self-serve software product suited to frictionless trial signup rather
than a sales call.

Positioning: "Run Every Client's Cold Email Campaigns From One Dashboard, Without Wrecking
Their Deliverability"

All five files land on disk, and the internal links between pages point to each other correctly.

Troubleshooting

A permission prompt appears for every file it wants to write. That's Claude Code's normal file-write approval, not a plugin bug. Approve each one, or set your working directory to auto-accept edits if you want it to run through in one pass.

The "How It Works" section on the landing page has overlapping text on the numbered steps. This is a real, repeatable CSS bug in the template, the number badge sits on top of the heading text. The words are still all there in the page source, it's cosmetic. Open styles.css, find .step-number, and add left padding to the .step-card h3 rule to push the heading text clear of the badge.

git clone fails or Claude Code doesn't see the plugin's skills. Confirm you're running the claude --plugin-dir ./funnel-architect-plugin command from the same folder you cloned into, and that the folder is named funnel-architect-plugin.

Credit

Built by ominou5 (https://github.com/ominou5/funnel-architect-plugin), MIT license, 84 stars. Free and open source.